How to Write Early Readers, Easy Chapter Books, and Chapter Books

This question about how to write early readers, easy chapter books, and chapters book on the blog comes from Mary:

I have a PB manuscript that I’m thinking of turning into a chapter book. I’ve noticed that I haven’t seen many agents listing easy chapter books as their interest. Do agents represent CBs or is it best to approach editors directly? Also, is it difficult to sell a CB as a single title, or are editors mostly interested in series?

I’m going to expand this question to include another little-discussed market, the early reader. The reason I don’t usually talk about early readers or easy chapter books on the blog is because I don’t really represent them, and neither do a lot of my colleagues. As Mary has noticed, there aren’t a lot of agents hanging out their shingles and asking to see early reader or chapter book submissions.

Before I talk about why that is, I’ll define both markets so we’re on the same page.

How to Write and Publish Early Readers

Early readers are the earliest “chapter” stories that a kid can get. They’re very short in terms of manuscript length (1,500 words max) but are broken up into either chapters or vignettes that will give the reader the feeling of reading a book with real chapters in it. Your target audience for these is kids ages 4 to 8. Books for early readers feature a smaller trim size, some the size of or slightly bigger than a paperback novel, and can go from about 32 to 60 pages. The font size is smaller and they feature spot illustrations in either color or black and white instead of full color throughout, like a picture book.

Some examples of early readers: Ling and Ting: Not Exactly the Same by Grace Lin (Little, Brown), the HarperCollins I Can Read! books, and the Random House Step Into Reading books. You can usually find them on spinner racks in the children’s section of your local independent bookstore. If you’re at all curious, go and get your hands on some. As you’ll see, early readers have strict guidelines for vocabulary and sentence structure and are graded so that kids can develop their reading skills and move up a ladder to more independent reading. Even if you think you have a great early reader idea, it has to be a very precise fit for a publisher’s established vocab/sentence/word count guidelines. (For more general information on children’s book manuscript length, go here.)

How to Write and Publish Chapter Books

What are chapter books? Dig in! Chapter books are for more independent readers who are making the bridge between picture books and early readers and middle grade. Some bookstores designate these as for kids 9-12 but I would say readers are mostly 6-8. Manuscripts can range from about 5,000 words to about 15,000 words, max. Since your audience is still developing its reading skills, you have more of a wide berth in terms of vocabulary and sentence structure, story and character.

Younger chapter books will be simpler (some will call them “easy chapter books”), but you can get pretty sophisticated for older chapter books. Trim size resembles paperback books and finished books tend to go from 100 to 160 pages, with black and white spot illustrations throughout. Some of my favorite chapter books are Clementine by Sarah Pennypacker and illustrated by Marla Frazee, the Ivy and Bean series, written by Anne Barrows and illustrated by Sophie Blackall from Chronicle Books, and the fun Geronimo Stilton books from Scholastic (in full color!). If you’re at all curious about easy chapter books, do pick some up and take a look. They’re a very quick read!

The Market for Writing and Publishing Early Readers and Easy Chapter Books

Now, the reason I don’t talk about them a lot is because early readers and chapter books are a really tough market right now. Most writers are still wondering, “what are chapter books?” instead of writing them. Writers have some luck doing I Can Reads or Step Into Reading as work-for-hire for the big publishers, but writers and agents haven’t had a lot of recent success with pitching independent creations and getting an early reader or chapter book series going.

One reason for this? The word I just used: series. If you look at an early reader or even a chapter book, you’ll see that their spines are tiny. When you’re fighting for space on early reader or chapter book shelves with Dora the Explorer licensed early reader #798 and 30 of its closest friends, your tiny spine isn’t going to stand out. It’s been proven that series sell better than stand-alones, so that’s where publishers are turning for these markets.

Obstacles to Writing Early Readers, Easy Chapter Books, and Chapter Books

So why don’t publishers give new writers a series? Well, a debut writer is untested and they won’t have a lot of sales power to their name yet. And, truth be told, early readers and chapter books are not lucrative for publishers. These books have very low price points: about $3.99 to $6.99, unless, of course, they’re published in hardcover. Most are published on cheap paper, about the same quality as a mass market paperback (what you’d find in the grocery store checkout aisle). They’re not big profit-turners. And why would a house spend a lot of money and marketing launching a new series from a debut writer when they won’t really stand to gain from it? Cynical, yes, but this sector of the market is very cynical right now.

While early readers and chapter books are a down market right now, they’re not an absolutely closed door. However, writers hoping to tap this market need to be very familiar with language, vocabulary, sentence structure, reading levels, and all the other strict guidelines in effect for these books.

How to Start Writing Children’s Books

For my money, I think it would be easier to make a debut as a picture book writer in this market (read more about creating a picture book). And that’s saying a lot, since picture books aren’t exactly selling like hotcakes, either. I don’t look at submissions for early readers or chapter books unless, of course, someone has the next Clementine character. As it happens, one of my clients is developing a potential idea for this market (the only way I would really touch it right now), and so I’ve been doing a lot of research lately. These tricky little books are certainly on my mind, but I don’t recommend that they be on yours.

It’s not all about picture books and children’s novels. I provide editorial services for early reader and chapter book writers, too.

Sex in Young Adult Fiction

The topic of sex in young adult fiction is going to be controversial, so buckle up! I must be a glutton for punishment. Ever since I tackled the topics of swear words in young adult and self publishing, I’ve gotten a bit wary of making waves. Not because I don’t love a good, well-reasoned debate. Not because I want all of my readers to agree with me. But because a lot of responses on controversial topics are more annoying and inflammatory than anything else. But writers have questions, and I have answers, so here we go!

sex in young adult fiction, sex in ya, edgy young adult, writing romance, writing sex in young adult, writing sex in ya, edgy ya
First base or home run? Your comfort level with sex in young adult fiction will dictate your approach.

A Sane Discussion of Sex in Young Adult Fiction

Why are topics like sex in young adult fiction so frustrating to post about? Because readers a) always ascribe my post content to my private and personal beliefs, and they b) always let their private and personal beliefs dictate how they respond — and set the emotional pitch.

Just because I have said, basically, that swearing in YA fiction is okay for the publishers and readers who choose to publish/read it, and that my biggest concern isn’t the swearing, it’s whether the swearing is genuine to the character and moment, one of my readers said that they lost personal respect for me. When I said that books set in America sometimes stood a stronger chance of being published in the American market than books set abroad, some readers assumed I was a self-centered xenophobe in my personal life. (Secrets secrets: I wasn’t even born in America!) Worse insults were hurled when I took on self-publishing.

So it is with a certain dread that I take on anything that approaches edgy YA. Why? Because swearing in books is “bad,” according to a lot of parents, PTA groups, librarians, religious organizations, etc., but sex is a whole lot “worse.”

Writing About Reality for Teen Readers

But reader Rhay asked about sex in young adult fiction, and so I will try to answer:

Having heard you say that in YA anything goes and that there are publishers that will publish the most overt sex scenes. I have to wonder, how are sex scenes really perceived in the YA market place? Are they cut in the editorial process because of the need to fit a particular market niche (schools, tweens, etc.)? Do editors actually ever ask for sex scenes to be written because of their market niche? In short, can you give any more information in regards to the perception of sex in young adult novels?

First of all, let me say that I am not a religious person, nor do I come to this answer with any kind of agenda. I don’t want to “corrupt” teens or to preach any kind of immorality, nor do I want to influence the moral compass of others. In light of all the stories that we heard during Banned Books Week, though, I have to take the stand that I believe is right with regard to edgy YA.

Ursula Nordstrom, famous children’s book editor, once wrote: “The writer of books about the real world has to dig deep and tell the truth.” And the truth is, teens have sex. Some absolutely don’t, but most are at least curious about it. No matter what their parents, teachers, pastors, etc. think is “right” or “wrong,” I would wager that there isn’t a single teenager on the planet who hasn’t either wondered about sex or tried it.

Is this crass to think about? I guess. Is it hard for parents to accept that their kids are growing up? I would imagine so. Is it right to try and teach abstinence? People with certain belief systems believe it is right, yes. Is it right to make sure that realistic portrayals of real life exist on shelves so that kids can learn from the experience of characters and make informed choices for their own lives? Absolutely!

But that’s not what we’re talking about. We’re not talking about whether or not teens should be having sex. We’re not talking about whether or not I agree or disagree with sex in young adult fiction. We are talking about the simple fact that teenagers sometimes have sex.

The Decision to Include Sex in Young Adult Fiction

Therefore, fictional teenagers, who are meant to be relatable to real teenagers, sometimes have sex as well. And just as there are teens in the world who do and who do not have sex, there are publishers who do and who do not publish books about teenage sex. Not only does this choice vary from publisher to publisher, it also varies from editor to editor, book to book, and from one depiction of the act itself to another (ie: suggested sex to more explicit description).

Some books, like the last Twilight installment, BREAKING DAWN, fade out just as two characters are getting close to doing the hanky panky. Other books take a more subtle-yet-suggestive approach, like the close physical and intimate bond that the two main characters in SHIVER share. Other books go full-throttle edgy YA. Two that come to mind from the last few years: SWOON by Nina Malkin and THE DUFF by Kody Keplinger (a real life teen when she wrote and sold it). These last two titles feature pretty explicit scenes of sexual activity.

Find a Publisher That Matches Your Sensibility

So who is right and who is wrong about sex in YA? I don’t care, frankly. For every writer and every kind of sensibility, there is a publisher who will match your project in terms of sexual content. If you’ve got full-throttle sex in your book, I may not be able to sell it to Zondervan (a Christian imprint), but it might do well over at Simon Pulse. And for every kind of sex in young adult fiction — from no sex to lots of it — there are readers who will match themselves and their sensibilities to your book.

It is true that you limit your market by having sexual content in your book. There will be school, libraries, state lists, book clubs, book fairs and other organizations who will not support edgy YA. That is an undeniable fact. But it should not be cause for you to censor yourself, either, if you really do feel that your story demands sexual content.

How Much Input Editors Have

In terms of Rhay wondering whether or not editors will add or subtract sex in young adult fiction, that’s decided on a project-by-project basis. If you have gratuitous sex, editors may ask you to tone it down. If you fall short of the authenticity of a moment and you could actually do more, an editor might ask you to, ahem, flesh out the scene.

And yes, sometimes an editor will say, “Hey, we could be really cutting ourselves out of the school and library market if we leave this sex scene in,” but that decision lies between writer and editor, and has to do with both the integrity of the story and the publisher’s marketing expectations. Either way, I wouldn’t worry about the edgy YA aspect now, when you’re just writing your manuscript.

Truth and authenticity are important in all children’s books, but in YA especially. No matter what you do, make sure it rings true to real life. The choice to include sex in your teen book is up to you. The decision to publish a book with teen sex is up to your potential editor. The choice to stock that book in bookstores and libraries and schools is up to the people involved in book buying for a business or institution.

But keep in mind, since we’re coming off of Banned Books Week, after all, the key word I’m using here is “choice.” Sex will always be a part of the teen experience (whether the sex is practiced, longed for, or forbidden), and it should be part of the YA shelves. If not on the reading list, it should at least be available to those readers who will relate to it. Who reads it, who teaches it, who recommends it…well, that’s the choice part. And as a writer, you’re free to make your own choices, too. Everything else is just a consideration for you to keep in mind.

Young adult is my absolute favorite category to edit. I would be honored to work as your young adult editor, so let’s talk!

Specificity in Scene Setting

This question about scene setting comes from reader Valeria via email:

Most books I have read so far describe a specific setting. Like a certain city or state. I know setting and the way it is developed is very important for a story but can there be such thing as a nameless setting? I am asking because I live abroad but I don’t want to set my story in my country. The problem is, I’m not familiar with other cities. I have been describing my story’s setting as a dark and gray city, but not a specific city. In fact, I would like to keep a mystery of where exactly this gloomy city is located. I’d like for my readers to think this can happen in any city, but is this really a good idea? Should I research my setting a bit more and name it?

scene setting
Focus in on the details of your scene setting. The specificity will help your reader relate to the story.

Specificity In Scene Setting Is Critical

I love it when readers answer their own question. But I did want to talk a bit more about this particular one. Novel setting is important. So important, in fact, that some readers and writers and editors and agents say that setting should become like another character in the story, as well-defined as any of the people that populate it.

While I think that some writers focus entirely too much on the particulars of scene setting and too little on their people (for example, high fantasy writers or hard sci-fi writers who spend countless pages describing the world or spaceship they’ve created, complete with maps and another language, and too little time on the characters), I think that specificity and attention to scene setting is essential in a story.

Humans Are Wired To Identify With Place

If you don’t want to give the scene setting a real name, invent one. Turn up the fantasy element of the setting. You’ll give your created world instant flavor, and its people a place to identify with. As human beings, we can’t help wanting to identify with a place and calling it home…we need somewhere to belong. Kids and teens are always talking about where they live, their favorite places, or the places they want to escape. Listen to the first questions that a little kid will ask you when they’re getting to know you: What’s your name? How old are you? What’s your favorite color? Where do you live? Then they will proudly identify themselves, ie: “I live on Cherry Street!” That’s why a name is important, too. It gives people something easy and immediate to identify with. When I meet people in New York, the little kid rule is still true. One of the first questions they ask is what neighborhood I live in, by name.

Place is very important to the human mind. And fleshing out your scene setting is just part of the writing craft. If you’re not comfortable really writing a brand new setting for your story, at least give it a name and characteristics and details. Paragraph descriptions of setting on every page are clunky and dull and won’t engage the reader as much as action will, but you still need to give your story a sense of place with as many specific details as possible (more tips on writing descriptions here). In Valeria’s example, just “dark and gray” for a city isn’t going to be enough. Readers need more details to bring what’s in their mind’s eye to life as they’re reading. If that includes creating a fantasy version of your own city and calling it something else or doing careful research on other cities, then that’s what it will take.

The Everyman Problem

I’m familiar with the urge to make a place universal enough that the reader will think it’s their own town or city. This notion is why a lot of medieval literature and plays featured a character called Everyman. This Everyman character was supposed to stand in for the reader and symbolize the universal significance of the action and how it applied to a generic character who, literally, could be anyone and everyone.

However, that’s a very cheap way of making a reader relate to your story. You might as well call your city Your Town and have that do all the work for you. I’m here to say that the opposite of the Everyman idea is true. Instead of finding really vague and generic things relatable, readers relate to the specific. Which of the following two will make you think that the character is like you?

She ate a sandwich.

She bit into her turkey sandwich, only to have a slice of red onion escape and fall on the floor. Five second rule, she thought, glancing around to see if anyone was looking. Using a fake cough as an excuse to bend over, she peeled the onion off the cafeteria linoleum and popped it in her mouth.

Use Details To Give Your Reader A Deeper Understanding Of Your Scene Setting

By giving us specific details in the second example, I’ve created a character who is relatable, and I’ve also taught the reader something about her as a person. Not only do we feel like, yeah, we’ve been there, we’ve dropped that food and picked it up off the floor before, but that she’s like us, and she’s a little embarrassed about grabbing that onion, but she does it anyway.

The same will be true about your scene setting. If you give us specific details — “Hey!” the reader thinks. “There are soda cans in the rain gutter in MY city, too!” — they will actually be more relatable than generalities. (For more on this topic, check out my post on vague writing.)

When you invest in my editorial services, I’ll help you craft a novel setting that pulls readers into your story.

What Literary Agents Want When Evaluating Full Manuscripts

Written during my agenting days, this post details what literary agents want. This past year, I’ve built up a great client list and sold some great books. What are literary agents looking for changes often, as I mentioned on Alice Pope’s blog a few weeks ago. For example, once they have a great base of clients and don’t feel the same frenzy to grow their lists, they get more selective. But they will always want strong work. Here’s how to give yourself top consideration.

what literary agents want
What are literary agents looking for when evaluating a full manuscript?

What Literary Agents Want

(First, check out this post: how to get a literary agent.) As publishers have tightened lists and as my own experience with editors and published books and writing and marketing grows, my standards have risen even higher. It’s more difficult to catch my eye now, as I’ve seen more, and, more importantly, gotten sick everything that’s tired and flat and been done hundreds of times before. There’s still, of course, room on my list. Lots of it. But those slots are harder to grab, and those worthy writers are harder to win over, as they tend to have lots of offers. (I find that, if a project has me really excited, more often than not, a handful of other agents are also about to offer or already offering on it…more on that in a future post.)

So now that I’m entering my second year as an agent, I’m finding myself being more exclusive about what I want to take on, but I’m also finding myself in more competitive situations with bigger agents. It’s a tough position to be in, and it doesn’t always let me go through my entire manuscript consideration process (which was supposed to be the point of this post). Still, while this is happening more and more, I wanted to let you in to my regular manuscript consideration process, since my slush consideration process post seemed to get a good response. This is how it all goes down on my end.

What Are Literary Agents Looking For: A Good Query Letter

First, a query letter catches my eye. Because I want to be completely sure of my judgment and rule out chances of slush psychosis, per the post linked above, I put it in my Maybe Pile. Since this is a fantasy scenario, let’s just say I dutifully return to my Maybe Pile the very next day (instead of a week later, after I realize that life has gotten away from me) and send a full manuscript request to those that still sound good. For any batch of slush, I end up requesting one or two manuscripts at a time.

Once I get the manuscript from an author, I put it in my queue. At any point in time, I may have between two and ten full requests in line. And I get to them depending on how much time I have and in order of request date. It usually takes me two weeks to a month (this summer was slow because of the move) to respond to a full (unless, of course, the writer has other offers or I’m very interested in something, right after the query, and need to read immediately…and this doesn’t happen that often, even with full requests).

Literary Agency Interns

The other thing I do when I get a full request in is I send it to my readers. Yes, I have readers. ABLit agents work with qualified young publishing enthusiasts on full manuscripts and sometimes client manuscripts. Since we’re scattered all over the country, my colleagues and I have our own networks of readers, although there are some readers that everyone at the agency works with.

I currently have several readers and I also work with one of our agency readers. I have a very rigorous reader screening process and choose my readers very carefully. Though, I don’t always agree with them, I value their feedback. They provide a valuable service to me, as they fill in my blind spots and make sure I’m not missing anything — good or bad — about a manuscript. (I started out as a reader for ABLit, so I love teaching and working with my readers, it’s a great learning experience for both of us. Speaking of which, toxic assistant attitude toward “lowly interns” can get you in trouble, so avoid it.)

What Literary Agents Want in a Manuscript

So anyway. I send the full request to all my readers and read it myself, as well. If the manuscript really catches my eye on a read, or if a reader highly recommends something that I haven’t gotten to yet, I kick the submission into high gear. When I’m interested, I read quickly.

Most submissions, unfortunately, tend to fall apart by page 50 — the first benchmark, when I tell my readers to check their guts and see if they still want to keep reading. If I can put a full request down by page 50, I will not pick it back up again. The issue is usually voice, character, pacing, or plotting. (The voice is flat, the character is one-dimensional, the story crawls along, and we haven’t gotten into the main plot/action of the manuscript yet.) If my readers chime in and say that they put it down as well, it’s a decline. (My readers don’t talk to each other about submissions, nor do I let my readers decide for me. It’s not rejection or offer by consensus. But because I have such good readers, I tend to agree on manuscripts with at least one of them and really do take their feedback into consideration. Still, the final decision is mine.)

Learn to Write a Novel

If a submission is really good, a “kick it into high gear” submission, a “finished it in one sitting submission,” and I think it is especially commercial or might attract other agent attention, I will ask that all my readers finish it and send me a reader’s report. I will also take notes on the manuscript. If I finish a manuscript and can’t stop thinking about it, I know I have a very strong candidate for an offer of representation. I usually give myself a few days to make sure the project is still an I-can’t-live-without-it submission. If I’m still obsessed with it, I let the writer know and then we schedule a call.

Still, not all of my offers end in the writer signing up (more on this, as promised, later). And all of the manuscripts I take on do go through revision, based on my editorial notes from my first read and from the repeat read that I always do after I take someone on. And yes, I have read good manuscripts that were getting lots of offers but that I thought needed work, and I’ve passed on them rather than competing for them.

But high as my standards are and tough as my editorial vision is, I do love the whole process of reading a potential client’s manuscript — from the exciting request to the potential treasure trove of the full to the rare manuscripts that sparks my imagination. And I’m definitely looking for more of this magic, and more successful offers. What are literary agents looking for? In short, good stuff! Keep writing and revising!

Though I’m no longer a gatekeeper, I can bring my literary agent experience to your novel. Hire me as a developmental editor.

Writing Books for Young Men

In the 2010 WriteOnCon chat, I caused a bit of a kerfuffle with fantastic writer Hannah Moskowitz over writing books for young men. (On a side note, if you haven’t read BREAK, stop reading this, go buy that at your local indie, and go read it this instant.) I said that, for MG boy books, in particular, sometimes the sense of action and adventure trumps voice. I still stand by that. I’ve been reading a lot of MG boy books recently. While they’re all well-written, I sometimes feel like the pacing and plot can hold more emphasis to readers and publishers than a really great, character-driven, literary voice. At least that’s what I see when I look at what’s on shelves these days.

books for young men
When you’re writing middle grade for boys, is it okay to focus on plot and action over voice?

Writing Books for Young Men: How Important is Voice?

Well, Hannah disagreed and said that voice and character are just as important when you’re writing books for young men. We never disagreed over this point, I don’t think, but I didn’t want to hijack chat to make that clear. Of course boy books should put just as much emphasis on voice as they do on plot. But when I look at what’s out there, especially in middle grade, I don’t see it as much. And it’s a self-fulfilling prophecy. Do boys read the kinds of books that publishers publish because those are the kinds of books they want or because those are the kinds of books that are getting published?

If you pick up, say, a MG book marketed to and published for girls, you will find pages dripping with interiority, character, inner monologue, inner tension, emotions, and, yes, of course, action and plot. If you pick up a MG with a boy protagonist, more likely than not, you will find lots of quick scenes, action, adventure, dialogue, and less of the kind of slow, interior stuff that tends to give more flesh and meaning to characters.

The Boy Problem

But that’s how things tend to be on shelves right now. That doesn’t mean that’s how it has to be. Hannah has written a great post about boy characters in YA, it’s called The Boy Problem. I think this also can apply to boy characters in MG. There are a lot of boy main characters in MG, and those boy readers are at a crucial point in their reading lives…they usually read through age 12 and then drop off the reading planet entirely or swing up to adult fiction to, as Hannah says, find stories that are relevant to them there.

Examples of Great Voice in Boy Books

There are, of course, authors who are writing books for young men with fantastic voice. Eoin Colfer, Rick Riordan, Daniel Handler/Lemony Snicket, M.T. Anderson, Jeff Kinney, Trenton Lee Stewart, Nancy Farmer, Carl Hiaasen, the authors featured in the GUYS READ: FUNNY BUSINESS anthology coming out this fall from Balzer + Bray/HarperCollins (edited by Jon Scieszka), and many more. They know how to tie characterization and voice together with action and plot in a way that’s really appealing to MG boy readers.

Solving the Boy Problem

But other published MG books out there, and some of the submissions I see, don’t seem to put as much emphasis on voice as they should. So instead of saying, “That’s the way it happens to be right now and excuse me for just calling ’em as I seem ’em,” as I did in the chat, I’ve been inspired by Hannah Moskowitz to be one of the people who does something about this. For now, I’m talking about MG boy books in particular, not boy YA. Teen boy books are a different can of worms, because the audience is different. So, in terms of boy MG, are two things you can do right now to start solving The Boy Problem.

First: If you have book recommendations for published books with great MG boy voice and characterization, which manages to combine these with action and adventure, leave them in the comments. I’ve given you some starter authors, above.

Second: As writers, if you’re writing books for young men, read the books recommended in this post. Then work hard on your craft to reach and capture these very special readers. Write books with great characters, great voice, great scenes, and great action. Push yourself hard and don’t be satisfied with, “Oh, it’s a boy book, I can get away with some flat voice and character if I make enough stuff go bang.” Then, query me of course.

I’m officially putting it out there…I would love to see more MG boy books that put an emphasis on voice and character in addition to action and thrills.

Are you writing middle grade for boys? I’d love to be your middle grade editor and help you find the perfect balance of voice and action.

International Settings in Fiction and Books Set Outside the US

This question about international settings in fiction is one I got on the blog a few months ago. It’s about writers who either live outside of the US or books set outside the US, or both:

How do editors and agents feel about writers from other countries? I live in Canada and write using Canadian spelling and grammar. My latest young adult story is set in Canada so I have kept to the Canadian standards. However, I’m afraid that agents will see that and wonder whether or not I know basic grammar.

Do American agents consider the location of the story and/or it’s author when reading a manuscript? Do they require American spelling and grammar? Would an agent in the states consider taking on a story set in another country or would they prefer to change the setting to an American city?

international settings in fiction, books set outside the us, writers living outside the us
Feel free to pull us into another location, but writing books set outside the US has a few unique considerations.

International Settings in Fiction, and the Far-Flung Writers Who Craft Them

I get this question a lot, actually. And some people may not love the answer, though it isn’t coming from my personal beliefs. I’m talking about international writers and books set outside the US and how they are perceived in terms of marketing a manuscript to agents and/or editors for the American audience. I’m not giving my own personal views about how the world should be. I’m not making commentary on American culture. I’m not saying that this is the only opinion on the issue. But an undeniable bias exists toward American settings in today’s kidlit. That is a fact. (How do I feel about that personally? That’s not what this post is about.)

If you want to shop your international settings in fiction it in the American market, or write as an international creator for the US market, adhere to American grammar and spelling standards. I see tons of submissions from around the world and am very familiar with what is standard usage in other countries. I give writers the benefit of the doubt and assume they know basic language rules, so don’t worry about your Canadian usage branding you as illiterate in our eyes.

However, I also know that you will have to adhere to American standards if you manuscript is acquired in America. The best way to avoid heavy line editing later on is to Americanize your manuscript before you submit to American agents or editors. You know what’s coming … just get it over it.

I see a lot of Canadian writers. They usually set a story in the place they know best, usually their Canadian hometown. However, international settings in fiction for novels published in the American market usually tend to be more … exotic. The novel by P.J. Converse, SUBWAY GIRL, out from HarperCollins, is a romance intertwined with the bustling subway lines of Hong Kong. The Stephanie Perkins romance, ANNA AND THE FRENCH KISS, out from Dutton this fall, is set in … bien sur … Paris.

Books Set Outside the US: Canada Edition

Not to offend our dear friends up north, but for Canadian settings, I have to ask: is it 100% essential that the story is set in Canada? Is the Canadian setting absolutely crucial to the story? Does the whole thing fall apart when you take the story oot of Canada? I’m not sure American kid/teen readers will understand the nuances and glories of Canada.

It doesn’t have the sexy allure of France or Brazil or Morocco in American popular culture. I read a lot of children’s literature and have yet to come across a pocket of stories set in Canada. Now, I don’t know if that’s the setting’s fault or if I’m not reading the right books or if it’s a self-fulfilling prophecy, but the general lack of Canada-centric books in the US kidlit market makes me a little less eager to submit project set in the Great White North (unless the Canadian setting is absolutely imperative to the action of the story, as I’ve mentioned, and the book is completely amazing, of course).

International Settings in Fiction Must Be Essential

The setting has to be absolutely instrumental to the story. Novels are about choices the writer makes. If you’re just setting something somewhere just because, that’s not a strong choice. If you set a story outside of the average American reader’s frame of reference and you want to publish in the American market, one or both of the following must be true: first, it must be a location that the reader will be thrilled and excited to vicariously visit (think about action movies…they’re always set in some exotic world destination), second, it must absolutely be crucial to the story. You can’t have a Mayan story without some mention of Mexico, for example. (This is the same advice I’d give for historical fiction in children’s books, by the way.)

This is a tough market. Editors don’t care where you’re from, but they do care about your work being able to attract the maximum number of readers. If you want to publish in the US market, your best, strongest bet, would be to cater more to American readers in terms of location and grammar/spelling. I believe in giving your work the biggest possible chance at publication, and if you can make these changes without wrecking your story, it might be smarter.

Either way, I don’t think a lot of agents will penalize a writer for being located internationally or for writing international settings in fiction right off the bat. It’s all about the writing and the story, at the end of the day.

Struggling with details of  your novel, like setting, character, plot, or voice? I work with clients every day as a developmental editor, including many writers based internationally who are looking to publish at home or in the US market.

Learn to Write Children’s Books

Want to learn to write children’s books? Picture book ideas aren’t always the best fit for the picture book format. Sound confusing? Read on!

learn to write children's books
Sometimes manuscripts can fit into either the picture book or short story category. Literary agents are only interested in the former.

“This isn’t a picture book, it’s a short story.” Ah, the picture book or short story debate! This is a comment I make to writers often, and it’s a heartbreaking one, at first, but one that is encouraging if you really think about it. Often, I receive picture book submissions that are nice, well-written, tell a story or have a nice poem in them, and are, overall, pleasant to read.

But are they a picture book or are they a short story that’s more suited for the magazine market than the book market?

Learn to Write Children’s Books: Matching an Idea with Format

I assume that adult nonfiction editors see this issue all the time. They get proposals for nonfiction picture books that are too narrow in scope or too limited in audience and they suggest that the author pursue it as a nonfiction magazine or how-to piece instead. (Check out how to write nonfiction children’s books for more.)

That’s never something a writer wants to hear, of course. But it is good editor or agent feedback. That means the reader found something in your writing style that’s good and they liked your idea…they just don’t think you can carry an entire book with your concept.

I see this a lot in my picture book submissions with clever poems, poems about an object or character rather than an event, and stories that are just too specific to be universally appealing. The picture book market is really, really, really (seriously) tough right now. Editors are looking for the most universal, marketable, trade-oriented picture book ideas right now. Sure, they want quirky and funny, but they also want character-driven stories that have a dramatic arc and are also something that the most possible readers will relate to.

If Your Picture Book Has Ever Been Called “Quiet”

So if I get a poem about swirling leaves in autumn, that might be too quiet and not have a character or story to drive it. Or if I get a story about a character who just couldn’t tie her shoes, that might be really character-driven, yes, but without a lot of story to back it up.

Maybe I receive a character-driven story, but it’s about a family who lives on a maple syrup farm in Vermont (I just came from Vermont for a conference and LOVED IT!). That’s lovely, has a story, and has characters, but it might be too niche to appeal to a wider audience, and might be a better fit for a magazine (maybe for an autumn issue) or a regional press that could publish a very specific picture book and get it to a more targeted audience (say, Vermonters or maple syrup enthusiasts).

The most frequent question I ask myself, when looking at picture book ideas, after I see that the writing is publication-ready and of a certain level, is: Is this a story that will appeal to a wide market?

If not, I suggest that the author try another market, like magazines or a regional/small/specialized press.

How a Publisher Chooses Which Picture Book Ideas to Publish

The other ruler I use in my head is the fact that a picture book is about a $50,000 investment for a publisher. An agent told me this figure once and it has always stuck with me. What goes into this investment? This is obviously a simplified example with simple math, but it’s worth paying attention to.

The $50,000 investment covers the author’s advance, the illustrator’s advance, the publisher’s overhead costs that pay the editor and designers who work on it, the costs of production, producing test copies and f&g’s, marketing, etc. (How much does an editor cost?) And that’s before publication. Once the book is ready to sell, there are other costs, per copy, once the book is actually being printed, shipped, distributed, warehoused, and put on shelves.

A magazine has a much lower financial investment for each piece they publish. Sure, they pay much less money to run your piece and you’ll never get to see it fully illustrated or see royalties from it, but the magazine is also much more likely to buy your piece and do something with it than a publisher who is looking at that $50,000 figure in their minds when deciding whether or not to acquire your work.

Learn to Write Children’s Books and Get Published

In today’s really difficult picture book market, I am forced to look at stories like this, too. While I naturally have a more literary, more obscure, more quiet sensibility based on what I grew up reading, I’m seeing some quieter and more literary projects rejected once I go out on submission with them, so I have to look at commercial considerations. I have to think: “Is this a $50,000 picture book idea?”

If it’s not, it very well could have a life in print…just maybe in a magazine or with a regional publisher. The good thing about magazines, also, is that you only use certain rights when you publish, and you may be able to exploit that same story in other markets or the book market once it has been published in a magazine. Lots of food for thought for writers looking to learn to write children’s books.

A great place to see some magazine markets for children’s work is the  Children’s Writer’s and Illustrator’s Market, published by Writer’s Digest Books. Tons of magazines and smaller presses are listed there for your perusal…and submissions!

It would be an honor to be your picture book editor, and I can help you address the picture book or short story question before you submit.

Should An Unpublished Author Maintain a Writer Blog?

Should an unpublished author maintain a writer blog? This is a fraught topic for many writers. Some seem forced into blogging. Others love it.  If you’re happy to blog, please do it. This post is geared mostly to people who are on the fence and who are feeling pressure to start a writer blog because they hear that’s what they’re supposed to do. The tone of this question is usually, “Do I have to blog?”

writer blog, unpublished author, blogging before publication, should unpublished writers blog, do i need to start a blog to get a literary agent
If you’re not already maintaining a writer blog, should you start?

The Unpublished Author Quest for a Platform

This is a question that comes up a lot at conferences and from people who email me. It’s the familiar scenario: You’re an unpublished author chasing publication. You don’t have a book or a deal to blog about yet, but you’ve heard that you need an author platform and Internet presence, and you’ve heard that a writer blog can get you friends and traffic and riches and unicorns, and you’ve also heard about this Twitter thing. Yet it sounds overwhelming. And you wonder if you have enough to blog about. You wonder if you have the time to keep up with all these things.

But if the online writing groups you see other unpublished writers enjoying keeps bugging you — You have to blog! You have to Tweet! You have to Facebook!

What’s an unpublished author to do?

Your Time Is Better Invested Writing

I’m going to say, probably, the exact opposite of what you’d expect. See, I’m a person who blogs. And I have a Twitter. And I’m on Facebook. I also grew up in the Silicon Valley and worked for a bunch of Internet start-ups before I got involved in publishing. You think I’d be totally into unpublished authors blogging, Tweeting, flickring, Buzzing, Facebooking, and all that. Right?

Wrong.

I never look at the writer blogs of people who query me unless they can give me some kind of impressive fact, like “30,000 people visit this blog per month” or “I draw a daily web cartoon and have a following” or “I’ve created an interactive game that you can play” or whatever.

The Worst Thing You Can Do Is Blog Halfheartedly

If you’re iffy on blogging and worry, already, that you’ll run out of material, I say don’t do it. There are too many bad blogs, blogs about people’s cats (I swore I would never blog about my cat…then she got sick and I freaked out and I blogged…at every writer’s conference I attend, people still ask me about my cat!), blogs about their word count for the day and what book they’re reading, blogs by people who think they need a blog. Don’t add one more to the pile. Blogs without good, useful information or blogs by a clearly reluctant author are the worst.

The thing about blogs is that they’re a living thing. Blogs take your most recent entry and post it first. For the savvy, content-rich blog, that’s great. For the reluctant blog, that’s bad. Readers can log on and see the exact date when you lost your zest for blogging or ran out of content. And I’d say that a blog last updated in September 2009 is worse than no blog at all. It makes you seem out-of-date, irrelevant…maybe even dead. (Old blogs frozen in time are almost creepy.)

Being Practical About Platform

Fiction writers don’t need to pay attention to that whole “You have to have a platform” myth as much as nonfiction writers do. If you’re writing a novel or a picture book…what is your platform? That you like writing and you’re writing a novel or a picture book. Just like all the other writers out there. Unless you happen to be an expert in a subject matter that plays into your fiction, or you’re some other kind of professional writer who is crossing over, you’re not going to have any more platform than that.

The reason why I’m so negative about unpublished authors blogging and Tweeting is that it’s usually not good content. If there’s one thing I’ve learned about the Internet from actually working for it for all those years, it’s that users come to the Internet to see, “What’s in it for me?” They want valuable content that speaks to them. They Google: “How do I get this stain out of my white carpet?” “Is it okay that my baby is turning sort of purple?” (It’s probably not.) “How do I stop the hiccups?” “What’s a great summer BBQ recipe?”

A Writer Blog Works Best When The Content Helps Others…Not You

Most writer blogs — and most blogs in general — are about the writer of the blog, not about the user. I have a blog, but you’ll notice that I try to keep myself and my life out of it (and I was doing a dang good job until my cat got sick!). I want to use this space to give you valuable content, because I know that’s what people want from me. At the end of the day, they have their own cats to worry about, but they would like some writing and publishing advice.

The Benefit of Blogging Before Publication

Unpublished author blogs do one positive thing, usually: they foster community among other unpublished writers. You can come gripe about book rejection, brag about word count, share your successes and frustrations and make friends.

While that’s nice for you, it has little value to an agent or editor (and not all of us feel this way, so please take this as my opinion) who comes to visit. Unpublished authors also write about writing in their blog, and that may attract other unpublished writers, but it does have a limited reach. Published writers who write about writing usually attract a wider audience, as they have perceived authority.

If you have a writer blog where you can give people really valuable content, tips, and things to make their lives better (or at least to give them good cocktail party conversation), do it. If you are just thinking of blogging because everyone else does it or you heard that agents won’t consider you unless you have a writer blog, don’t.

Spend Your Time Writing

Plus, Web 2.0 (social networking) is a time suck. You can go pretty far down the rabbit hole with Tweets and Facebook updates. Then you lose sight of the thing that’s really going to get you published: writing.

Focus on your writing. And if you feel the need to be online, which you should, at least in some small way, put up a simple three page author website: main landing page with info about your work, about you page, contact page. That’s it, and it should be cheap to make a page that actually looks good and professional.

Once you’re under contract with a publisher, of course, everything changes. You’ll have stuff to say. You’ll have a book to sell. You’ll have events to publicize. You’ll have readers who want to know more about you. For now, though, don’t bow to the peer pressure if you really don’t feel comfortable blogging or Tweeting or Facebooking.

Do you have strategy questions about how to best use your valuable time? Need writing career advice? I’m happy to be your writing and publishing consultant, and we can come up with a road map together.

Teen Boy Books: Boy Protagonists in YA

Reader Melissa asked this question about teen boy books a few weeks ago and it’s one of my pet issues in YA. I talk to a few of my clients about this, and to anyone that asks, really, because it is a mystery, a frustration, a conundrum.

teen boy books, books for young men
Some houses usually do one or two books for young men per season and that’s it. Because that’s not where the readers are, unfortunately.

Teen Boy Books: The Question

I am hoping you can answer a question for me. Recently, there has been a lot of talk about boy MC’s (YA) being a hard sell, yet many agents request books for young men on their websites/blogs. Are boy MC’s a hard sell? My current involves a boy MC but with a romantic element to the story. Is this the same topic or are these two different types of books? To me, it would seem that boy MC books directed at boys alone are very different than boy MC books that have the romantic element so desirable to girls.

In YA, Boy Readers (and Protagonists) Are an Endangered Species

When people request “teen boy books,” I find that they’re more often talking about MG, where boy readers are still more active. In YA, boy readers are almost extinct. They have a) stopped reading or b) moved on to adult sci-fi/thriller/fantasy, etc. In MG, adventure and mystery and especially boy/girl teams of siblings or friends are doing well in the marketplace right now, so editors are looking to add those types of stories to their lists.

Not so much in YA. When I’ve gone on submission with teen boy books, I have literally heard from editors, “Oh, we’ve already filled our slot.” That’s right. A single slot. Some houses usually do one or two books for young men books per season and that’s it. Because that’s not where the readers are, unfortunately. As much as editors would like to change the reality of older boys not reading, most have found that putting out more and more books for young men doesn’t necessarily move the needle.

The Work-Around

One way that teen boy books can be successful is if they take lots of girl appeal, as Melissa says, and apply liberally. John Green is a really successful test case. He writes boy MCs that girl readers want to date, simple as that. His boy protagonists are quirky, nerdy, in love with a girl, and chasing her with such passion that boys can relate, sure, but girl readers swoon.

Girl readers can easily see themselves in the role of that girl, and they want the geeky, cute, dedicated boyfriend type that populates John’s pages, even if he is a loner or flawed or otherwise damaged. Girls love a good fixer-upper in some cases, not just the blazing-hot romantic hero. Vulnerable boys, not just sparkly ones, really do appeal.

So I think Melissa’s on the right track with the young adult romance element. More than 80% of your readers, even with a male MC or a mixed-gender or gender-neutral tale, will be girls. Give them lots to dig into. And a guy they can dig. Give the boy readers good stuff, too, and a character to relate to who’s not a total girl-pleaser, but know that your core audience will most likely be girls. And if you’re planning a book that’s totally boy-centric, it will be a harder push to get it on publisher’s lists, unless it is just really appealing and awesome for teen boys and you nail the demographic well.

Working on a young adult novel? YA is my favorite category and I’d love to be your young adult editor.

Does Mainstream Fiction Squash Great Art?

In order to be a successful writer, do you have to submit wholly to either the publishing industry’s focus on mainstream fiction or your artistic endeavors?

Should a creator focus on one or the other exclusively?

How far into art do you go before you’re an idealistic hippie with no “real world” perspective or chance for success? How far to the publishing industry side do you have to lean before you’re a capitalist sell-out with no heart? Is there a happy medium?

publishing industry, mainstream fiction
To get the most solid books, the most solid products, the most solid careers, you need to think of a blend of both business and art.

Misconceptions About Mainstream Fiction Versus Art

This is a fascinating topic that brings a million different conversations to mind. Just for the record, I don’t believe any of the stereotypes I mentioned in the last paragraph, but a lot of people do. I think there are a lot of misconceptions about what art really is, about what the publishing industry really is, and about the gray area where the two meet. But, as most working writers and publishing professionals will tell you, that gray area is more productive and beneficial to both sides of the debate (the art, and the business) than the fringes.

As much as writers and agents and editors want it to be all about the art, they need to make money for themselves, for their agency, for their house — which means they need to produce mainstream fiction (check out some tips on author marketing). As much as people like paying their rent and putting their kids through school, they also want to create something meaningful and fulfilling…that’s what attracted us to books in the first place.

The Rift Between Business and Art is Destructive

I wish more people would see the creative calling as a mix between business and art, instead of thinking that this mix is somehow dirty. But people’s bad attitudes about either “stuffy business” or “flaky art” — and, as an agent, I’m biased — is that this is a delusional, destructive stance. Writers need to learn about the publishing industry end of things, even as they’re honing their craft. Not to sell out their artistic ideas but to be informed about how things work, what happens once you write your book. I agent. I’ve also worked at a publishing house. I believe that business and art can — and must — coexist. A book isn’t just a beautiful dream poured into paper and ink form. It’s not just creativity personified. It’s a product, too.

And that’s a wonderful thing. Not only is your creation out in the world (art), but others can buy it and read it and share in the experience of it (business).

I Can’t Just Have The Art; I Need To Think Of The Business

One of the big shockers in my self publishing debate on the blog seemed to be that I ask myself, “Can I sell this?” when considering a project. A lot of people were outraged that the question wasn’t, “Is this good? Is this well-written?”

Since part of my business is selling, I really don’t mind being labeled a sell-out by people who don’t know better. But this is a writing blog. I write mostly about writing here. And I just finished my own MFA in…yep…creative writing. Why would I possibly bother being so darn passionate about writing if the writing of my submissions or client manuscripts didn’t mean squat to me? A huge part of what goes into the answer to “Can I sell this?” is about the writing. Bad writing is severely grating to me. I can’t imagine reading a poorly-written manuscript once, let alone the four or five times it will take to fully revise it. So representing good writing to me is a matter of course. I should’ve mentioned that, I guess. I didn’t think I had to.

But I can’t just have the art, I need to think of the publishing industry, too. The truth is, not everything that publishers publish is fantastic art. Because a lot of fantastic art novels, the ones with lower projected sales numbers, are bigger risks for publishers. And I don’t think a lot of editors would be taking those risks if they didn’t have revenue from the mainstream fiction properties that are selling like hotcakes. So the “literary” books balance out the “commercial” books and vice versa.

Sometimes Business Enables Art

This is the #1 reason why I have absolutely nothing but love for the Twilight saga. Is it great literature? No. My literary standards are much higher than that for most books. But has it revitalized YA? Did it pump money into the publishing industry? Did it get kids and adults into bookstores, where they discovered other kidlit to read? Yes! So while it won’t be remembered as a literary masterpiece, it has done a lot for the publishing industry, the children’s book biz in particular, at a bad economic time. And that bit of great business has enabled a lot of art.

There’s something out there for everyone on publisher’s lists. And that’s what I strive for with my own list. And there are publishing tools and technologies for every kind of writer — the one that wants to publish traditionally and the one that wants to self publish.

I keep saying it but it needs to be said: this is all so subjective. What’s good writing, to me, could be too literary for someone else. Or it could read as mainstream fiction for yet another person. I think the “business vs. art” debate is tiresome and short-sighted, just like the “publishing is dead, long live publishing” debate, just like the “e-books will completely replace printed books.”

It’s All About the Gray Area

No, no, and no. As everything changes these days, life and business and writing becomes all about the gray area. Not everyone has to be a businessman or an artist. Traditional publishing doesn’t have to be a writer’s only answer anymore, but the other route isn’t a magic bullet, either. Not every book has to be published in paper or in digital or vice versa. To get the most solid books, the most solid products, the most solid careers, you need to think of a blend. Both business and art, traditional publishing and self publishing, printed books and e-books, are necessary and valid. (For more on this topic, check out my post on how to write a book that sells.)

My fiction editing services come backed by a decade of experience in the publishing industry. I can help you balance art with business considerations so that you have a strong piece of work to submit to agents.

Copyright © Mary Kole at Kidlit.com