How to publish a children’s book, how to catch the attention of a publishing gatekeeper, and what children’s book editors are looking for. These articles focus on marketing and selling your children’s book, fiction, novel, early reader, chapter book, middle grade, and young adult novel. What literary agents, editors, and publishers want.
Why? The publishing industry is in flux right now. Houses have been restructuring, having layoffs, piling more work on their remaining staff. Editors, associate editors and editorial assistants are finding themselves faced with a lot more to do, including all sorts of in-house duties that most writers can’t even imagine. Editors are finding less time to do the actual, you know, editing that probably attracted them to publishing in the first place. In fact, most editors routinely report that part of the editing they do for their authors — let’s not even get into the reading they do for manuscripts that come in on submissions — takes place at night and over the weekends.
Editors are the ultimate gatekeepers in publishing. Agents are the first line of defense, in this analogy at least, against the slew of submissions that would inundate all major houses if they accepted anything unsolicited. Now that the gatekeepers are finding themselves with less time to edit, it has become that much more important that agents send out projects that are polished, compelling, carefully revised. That means agents have to do more work with a client before going out on submission, and the barrier to entry has gotten higher.
Gone are the days when editors feel like they’ve got the time and resources to take on a severely flawed book and uncover the masterpiece hiding somewhere deep inside it, like Michelangelo liberating David from the marble. That’s now mostly an agent’s job, I think, and that’s only if they want to invest the time.
This doesn’t mean editors don’t edit once the acquire. Editors still work just as hard — and oftentimes much harder — now than they ever did. They give brilliant insight, amazing notes, gentle suggestions and really help an author learn and grow. An editor-author relationship really can be a wonderful thing. But the beautiful disasters aren’t going to catch an editor’s eye or convince their acquisitions committees as much anymore. Since their jobs have changed, the job of the agent has, too.
In children’s books, there’s an additional obstacle that’s developed this past year or two. Children’s is a market that has, so far, refused to go as deep into the toilet as many other book markets. In fact, it has done rather well throughout the recession. So a lot of agents who never would’ve thought to represent children’s books are now picking up clients and going on submission when they perhaps don’t know the market as well as agents who are experienced in the children’s book world. These newcomers haven’t read a lot of children’s books themselves, they don’t know what makes a good one, they might not be able to give the best editorial advice for the market.
This is an additional problem for editors, who are getting submissions of lesser quality from a first line of defense that has some newbies in it. This isn’t an issue at my agency — we’ve been exclusively representing children’s books for almost 30 years — but I’ve heard about this problem from editor friends and saw it with my own eyes when I worked at Chronicle.
Not only should you be querying with a manuscript polished enough to make an editor’s acquisition argument easier down the line, you should also query agents who are experienced in children’s books. A lot of people are trying to get into the game. If you want editorial guidance and the benefit of real experience, make sure your list of potential agents is full of real children’s book pros, not just people who hear the siren song of a strong (as strong as it can be in this economy) market.
I recently got a question on my “Getting an Offer and THEN an Agent” post. I started typing out the answer but it was too long and I thought I’d make it into a post of its own, just because there’s a point at the end that I wish more writers would be aware of. Here’s the question, from MM:
If I get an offer by myself, would it be considered inappropriate, after acquiring an agent, for that agent to pitch the project to other publishers in search of a better offer? Is there a ticking clock on the initial publisher’s offer?
Also, what of the situation in which an author has queried publishers directly, received all rejections, and then acquires an agent? I’ve heard agents warn against direct querying of publishers, saying that in the case of all rejections, now the agent’s hands are rather tied and it’s much more difficult to find a publisher.
Great question, MM, and one that agents often have to struggle with. A lot of the time, we get clients who have submitted on their own or who have had previous agents who’ve done submissions, and we really have to consider where the manuscript has been before. We also get writers who have an offer on the table when they come to us and they want us to negotiate better terms for them. Both situations have happened to me.
I’ll answer the first part first, and I don’t know if this is what you want to hear. If you want to find a better offer, you will have to decline the present offer. The offering publisher expects you to get back to them within a reasonable time frame, sure, but they’re also not going to be very pleased with you if you go around with your new agent and pitch everywhere else because you hate their offer… while their offer is still on the table. Imagine coming back to them and saying, “Yeah, I guess we’ll accept your crappy offer, even though we wanted that shiny publisher over there.” You won’t be saying that directly but they’ll know because a) a suspicious amount of time has passed and b) people in this small community of publishers talk.
That’s going to be a horrible working relationship with a publisher you’ve offended, if they don’t pull the offer themselves. You will have burned a bridge and nobody wants that. So if you hate the offer, your new agent will try to negotiate the best possible situation. If it’s still not enough — if your agent has said that you’re considering taking this elsewhere and the publisher still won’t fight to keep you — you will pull the project and decline the offer. It’s a risk because you may not have interest from other publishers or, if you get another offer, it may be equal to or worse than your first. But if you’re really unhappy, nobody needs that business relationship.
In this situation, I usually advise people to get the best possible terms from the offering publisher and then have their agent fight for no option clause, so they can go elsewhere with their next project. It’s not an ideal situation because nobody wants to be unhappy, but… read to the end of the post for my big advice before even getting into this mess.
Second, our hands are rather tied if you’ve been rejected all over Creation. It’s true. That’s why we really do warn people… if their eventual goal is to get an agent, then get the agent first, before you go shopping the manuscript. At a lot of places, you only have one shot per project. I guess how doomed you are depends on if you know which editors read it. If you got a form rejection from that house, it means an intern read it. But they could’ve shown it to their bosses first. If you get a personal rejection from an editor, that means your agent knows who read it and might be able to pitch to another editor there or at a different imprint. Either way, you do risk the editor saying, “Oh, my colleague has already passed on this” or, “Oh, my intern showed me this and we’ve already passed.” We really do remember what we read and a repeat submission sticks out. That’s the worst that can happen but it still doesn’t look very good for you or your new agent.
Same with burning your initial offer. This is a small industry and reputation is key. So here is the main thing I want everyone to take away from this post. If you don’t want to be published by that house–or represented by that agent, or working with that editor, etc.–then why did you query them in the first place?!?!?!? Agents get this all the time. I’ve heard colleagues and friends talking about offering representation only to have the writer start waffling. They want more time, they want to check in with other agents. Then they frantically appeal to all their Dream Agents because their last choice agent has offered representation and, since it’s not who they hoped would offer, they are queasy about working with that person.
When you pitch your project or query an agent, the person on the other end of that pitch assumes you really want to work with them. Don’t query them if you wouldn’t be happy to work together. Don’t let your eagerness for someone to publish or represent you cloud your good judgment.
“Show Don’t Tell” is the old adage you hear in every writing class, workshop, critique group and probably on some things you’ve had edited, rejected or submitted in your lifetime.
“Show don’t tell,” says the editor or agent or well-meaning crit partner. “You know, this really is an issue of showing versus telling,” says the writing teacher. Well, we all know that showing is good and telling is bad. But do we really know what that means?
“Show Don’t Tell” Examples of Telling
The common rhetoric is too general. Here’s what it means and, more importantly, why it’s important.
Let me give you an illustrative example of showing v. telling. I’m not saying this is the end-all and be-all, or even that well-written, but I’m hoping you’ll see the difference. Here’s telling:
Katie was so hungry she could eat a horse. She bellied up to the diner counter, her stomach rumbling. If she didn’t eat now, she’d die. It felt like an empty pit had opened up inside her. “A burger, please!” she shouted.
Karl, working behind the counter, looked at the newcomer with disdain. He really hated people who came up and bossed him around, even if they were supposed to always be right. He procrastinated as much as possible with restocking the silverware caddy. Then he wasted some more time wiping down the counter. Finally, he came over to the girl who he didn’t like very much. “Would you like fries with that?” he asked, ironically, a fake smile on his face.
“Show Don’t Tell” Examples of Showing
Now let’s try showing on for size:
Katie ran up to the counter and gripped the edge hard. It felt like a pit had opened up inside her. “A burger, please!” she shouted.
Karl barely registered her from behind the counter. Screw “the customer is always right,” he thought, glancing at Benny, the fat manager. He opened the dishwasher and pulled steaming hot forks out one by one. Then he noticed a coffee stain on the counter that had to be rubbed twice, three times, four. The new girl wove in her seat like she was about to pass out. Victory. Finally, he met her eyes. “Would you like fries with that?”
Digging Deeper Into Showing and Telling
What do you notice? In the first one, the characters’ emotions are very obvious. Why? The narrator tells you all about them. We know Katie is hungry and we know Karl really isn’t digging the bossy way she ordered a burger. That’s fine. It works. It gets the information across, right? (In a very redundant way, mind you!)
What about in the second example. Did we still get that same information? Now what about it is different, then? There are a few things. First, we were able to get “hungry” without anybody saying the word. The rush on Katie’s part to get to the counter combined with a little bit of interiority about what she’s feeling and then matched to her shouting out an order. We’re pretty sure she’s hungry or, at the very least, that something urgent is going on.
Using Interiority: Thoughts, Feelings, Reactions
We get more into Karl’s head here. We get his tension with the manager and his attitude about a common customer service adage right away. He won’t even look at the customer. Instead, he busies himself with painstakingly removing forks “one by one” or the tally of how many times he wipes the counter. These drag out the scene without once using the word “procrastination.”
We also get more of Katie’s hunger from his perspective, and how it makes Karl feel. That way, his rehashed “Would you like fries with that?” still comes across ironically, though, this time, it’s because we know what’s been going on in his head much more intimately. This is called interiority.
How Readers Receive and Know Information
This brings me to why showing v. telling is so crucial, why so many writing teachers and agents and editors and crit partners harp on it: there are many kinds of knowing. One kind of knowing, you get by reading facts in the newspaper. You are a passive recipient of information.
Another kind of knowing, the kind you practice every day in your life, is the detective work kind. You have to do some reasoning, some sleuthing, you have to actively pay attention to what’s going on around you — what the world is showing you — in order to figure people out, judge a situation, make your own assumptions and decisions about things.
This is the exact kind of “knowing” that you’re interested in giving your reader. By showing them a scene, showing them what’s going on in a person’s head, giving them information but embedding it below the surface, you’re inviting your reader to put their thinking cap on, to dive into your story and go deeper. The reader had to work in the second example to figure out what’s going on with both Katie and Karl.
Guess what? That made them feel like they knew the characters better, it made them more engaged in the story and it gave them a sense of ownership of these people and their scene. Since the reader did some work to figure out what was going on, they now feel included, emotionally invested. Cool, right? And every author should pick creating that experience for their reader over just telling them stuff with every sentence they write.
An Exception to the Rule
Showing v. telling with a person’s interiority in third or first person narration is one small exception to the rule. I know some of you will ask why I still chose to tell the reader “It felt like a pit had opened up inside her” in the second example, too. There are some times when you can show too much. If you’re always saying “she punched the wall” or “she spat on the ground,” for example, instead of occasionally just saying what the character feels inside, it can get overwhelming. You don’t have to say “angry” outright, but you can simply tell the reader what’s going on with narration instead of action or gesture. Sometimes that’s easier and more direct.
It all depends on where you want the focus of each moment to go. And it is a balance. Play around with it. Now that you know why showing v. telling is so crucial in your writing, you should really, at least in the beginning, err very much on the side of showing.
Struggling with your balance of showing, telling, and interiority? Hire me as your novel editor and I’ll apply these concepts in a completely custom way to your manuscript.
Many writers get stuck on how to write a novel plot. How do I know? I’ve seen thousands of plots, and very few that worked well enough to sell. Plot is one of the most important elements of any story, from picture book to chapter book to a middle grade novel outline to young adult.
Novels are quite the tricky kettle of fish. We’ve already talked about character, but characters mostly add internal conflict to a story when left to their own devices. They sit and contemplate how lonely they are, or how unpopular, or how much they want something exciting to happen. So what do we do? We give them external conflict: plot.
How to Write a Novel Plot in Four Key Points
I’ve had the tremendous luck to study with middle grade author Lewis Buzbee in my MFA program. Not only is he a very talented writer but he’s an excellent teacher. This way of looking at plot is cribbed almost entirely from him, because I think it’s just that good. (But he often gives this workshop in person and, if you ever get the chance, do listen to him talk about it… my version will be a pale imitation.)
So, basically, what Lewis teaches and what I believe is that there are only four key points to a plot. This is that “dramatic arc” that you hear so much about. Some writing teachers subscribe to a “three act” structure, some like five acts, some like to choreograph your plot right down to what should happen in a story when. I think these micromanaging techniques miss the point.
All The Novel Structure Your Need, With None of the Gimmicks
Put whatever you want in your plot, run your characters through the story that’s in your imagination, but when you’re reading your manuscript over again, make sure it adheres to this very simple arc:
Do you like my lovely drawing? I never said I was visually gifted, mind you. Let me explain what’s going on here, point by point:
Normal: This is your character’s baseline. At the beginning of a story, your character is usually their normal self in their normal circumstances (as much as possible). Something has probably happened to knock them off balance but they are making do. They might even be doing well. Even if they’re starting on their first day at a new school, they’re making a friend or two, they’re not completely failing their classes, they discover a magic shop where the owner seems very interested in them, etc. This leads us to…
The Rise: This, for the near future, is as good as your character is going to get. You want to spend some time, maybe the first quarter of your story, building relationships, exposing your character and their goals and motivations, creating a world and planting all the seeds of plot, story, theme and character that will be important later. If your story is longer, maybe spend only the first 1/5th or 1/6th here. Then get ready for…
The Fall: But things were just moving along so nicely! Oh well. We don’t pick up books to read about nice people in calm, tranquil situations. All that stuff that you’ve established in the first quarter, fifth or sixth of your story… screw it up. Things go from okay to bad, from bad to worse, and from worse to impossible. The character’s relationships get troubled, their goals and aspirations are thwarted at every turn, they make dumb decisions and have to deal with the consequences, etc. The very bottom of this point on the graph is usually the climax of the story, aka. when things seem hopeless or so bad that they can’t get any worse. Then, the character triumphs, and…
The Evening Out: No, not a nice night out on the town with a date. This is the getting back to some kind of equilibrium again. It shouldn’t be the same equilibrium because, hopefully, your character has changed over the course of their journey. It is a new normal, a new way of living and thinking and existing in the world of the story.
There you go. Now, you’ll notice that the graph outlines more of an emotional journey than specific plot points.
Focus on Character Emotions to Get the Most Out of Your Plot
Unfortunately, I can’t sit here and tell you all the things that must happen in your story. I don’t know. They have to be born from the character who’s starring in your book and the story that you want to tell. But take this four-point structure to heart and make sure that the plot you’re creating puts your character in roughly this emotional state over the duration of your story.
How you get them to these emotional highs and lows, to these particular experiences, is up to you, but make sure you’re massaging and revising your story into the above shape. It is the most effective and a great starting place, even if you do want to experiment later. (Here’s an idea about making your plot points irreversible and very important.)
In order to do this more effectively, you might want to outline. That’s right, everyone hates writing a middle grade novel outline or a young adult chapter by chapter breakdown. I know pantsers are going to hate this advice. But it’s worth at least trying, so you can see how you’re plotting a novel in front of your very eyes.
How to Write a Novel Subplot
Subplots don’t need to be quite as dramatic — the highs shouldn’t be so high, the lows shouldn’t be so low — and they don’t have to span the whole length of the book, but do make sure that they follow some semblance of this graph, too. Subplots are usually generated by secondary characters. Let’s say the plot of your book is American Pie-esque… a guy, Joe, trying to get laid before the end of his senior year in high school.
That quest will form the main plot. Let’s say, though, that he’s got a best friend, Sam, who can’t seem to stop getting laid, and he’s been hiding all his various girlfriends from each other.
Sam’s subplot is that he wants to simplify his life and get rid of some of his attachments. This subplot could interact with the main plot because Sam might try to pawn off girls on our hero Joe, for example, or one of the girls pretends to like Joe just so she can get back at Sam. So subplots usually belong to other featured characters in your story and have this same trajectory. The moments when they interact with the main plot should serve to move the main plot along.
Leave Room for Tension, Mystery, and Surprise
This brings me to my last consideration about how to write a novel plot. Readers like to be surprised, they like suspense, they like the unexpected. Your plot shouldn’t be so linear. That’s why I like using the emotional highs and lows of your story for guidance. For me, as long as you hit these emotional points, there’s a lot more room and flexibility for an interesting plot. Ally Carter, in a workshop I went to, talked about surprises. They’re characters and plot points that dig into the story you’re telling and spin it around, shooting it off in a completely different direction.
Make sure you’ve got key places in your story where a character or event acts like a bumper car and sends the story in a new or unexpected place. Let’s say Joe, our high school virgin, is about to ask his dream girl to the prom — where he’ll try to seal the deal — but she asks Sam, blissfully unaware of his Hugh Hefner tendencies. Now Joe is caught between his loyalty to Sam and wanting to save Dream Girl from Sam’s clutches. This creates a whole new wrinkle in the story.
Complications! Surprise! You don’t have to be zany for the sake of zaniness here, like I have been, but do try to keep the tension and suspense of surprise alive and well in your story.
Wondering what to do with your specific novel plot? Get one-on-one, in-depth feedback on your manuscript when you hire me as a fiction editor. I can look at your synopsis, a partial, or your whole novel to really drill into how you’re using plot.
Today, I want to talk about what makes a great character. A publishable one? First, let me say: book elements do not exist in isolation. A stellar protagonist must be put into action with great plot and dialogue, a fascinating plot must have great heroes to act it out, etc. etc. etc. Character, for me, is most important, so I’m starting here. You’ll even find a character development worksheet to help you along.
How to Create a Character
Every story has a main character. If the story is written in the first person, the character is also the narrator. If it is in third, I’d argue that there still needs to be a main anchor to everything, even in omniscient narratives. (Or two main characters… Leviathan by Scott Westerfeld is a good example of a narrative balanced fairly equally between two people.)
A character-driven book usually focuses on your character and their life, and it is the character who dictates what the plot is. Other books toss a character, a John Everyman, say, into an aggressive outside plot that determines the course of the book.
Questions for Character Development
In either case, I say that the writer needs to have answers to the following questions in this character profile worksheet:
What is your protagonist’s nature? Are they shy? Gregarious? A homebody? A great girlfriend? A backstabber? (Examples of personality and nature are endless…)
What is your character’s physicality? Are they fat? Thin? Awkward? Do they have some kind of physical issue? Are they a slouch? (Also endless…)
What is your character’s self-esteem? Is there something about themselves they want to change? Why?
What are their secrets? Are there things they’ve never told anyone? Do they wish they can tell someone? Why?
What does everyone else know (or think they know) about your character? Is it true? What does your character wish everyone knew about them? Why?
What are your characters goals in life and moment to moment? Their wants in life and moment to moment? Their needs in life and moment to moment? Their frustrations in life and moment to moment? Why, for all of the above?
What is their motivation in life and moment to moment? Why?
What is their “normal” baseline? What is life usually like? (This usually gets disturbed pretty early on in the story.)
What are your character’s relationships with other characters? What is the most important relationship? The best? The worst? The most fulfilling? The most frustrating? The one they most want to change? The one that will never change? Why?
What is the character’s unique perspective on life? (I will talk more about this when I talk about voice.)
What is the hero’s past? What is their present? What is their future?
Character Development Exercises
When you’re reading your book over, feel free to use some of the above questions as writing exercises to brainstorm. I’ve tried to avoid questions that would trigger simple “yes” or “no” answers. Drill deeper than that. You probably don’t have to be so thorough about every person in your book. But the above character development worksheet is a good place to start.
You don’t really need to spend valuable time figuring out the deep, life-defining secret of the guy your character borrows a pencil from on page 37, for example. But your protagonist? Yes. The important parent/guidance figure? Yes. The best friend? Yes. The love interest? Yes. The enemy? Yes.
When you start brainstorming, you’ll be surprised at what you find out. That’s the great thing about creating (See? You do get to be creative during revision!). When you start thinking about some of these things, your mind will just come up with answers you never anticipated. And they’ll feel right. Give it a try. Maybe answer one of these questions a day. When you comb back over your draft, figure out places where you can reveal whatever answers you want your readers to know.
Character Development Brainstorming
A lot of these things may never make it into the manuscript itself. And a lot of them, like the goals and motivations, will come out in scene, but below the surface. A character’s past will emerge through backstory. Relationships will come out in dialogue and plot. Secrets and yearnings, other private thoughts, will come out in narration (if in first person… if you’re writing in close third, the narrator can peek into their head).
I’d say that, out of the above questions in the character development worksheet, the answers that will make a huge difference to your story page by page are the questions of goals/needs/wants/frustrations and their motivation. A human being changes from moment to moment. In one scene with their crazy mom, they might want to stick it to The Man. In another, they might just want a parent who can listen to them.
Character Objective and Motivation
As you go through your plot and through ever scene, ever action your hero takes, think about what’s driving them in this moment. What needs/wants/goals/frustrations are in play. Those will usually factor into why they’re doing something — the motivation. And every scene and moment in your story — as well as the larger story arc — needs motivation.
Now, the tricky part is, all this stuff is hidden. We never walk into an argument with someone saying: “I want such and such and I plan on yelling at you until you give it to me!” No. First we might flatter. When that doesn’t work, we might get nasty and say something mean. When that backfires, we’ll try to guilt trip the person, and so on and so forth.
In college, I got a theatre degree (as well as an English degree). It was the best thing I ever did because I got to take playwrighting and acting classes. I highly, highly recommend this to any fiction writers, because you figure out just how essential motivation and goals and actions are to character.
Character Development and Subtext
If you think about the stage, every moment has to be alive, to keep the audience engaged (and awake). How to do that? Lots of tension, lots of subtext. Every moment has to have something larger running underneath it. This comes from a character’s wants and needs. If you put two people who usually like each other into a scene and they want totally opposite things underneath the surface… voila! Tension! Drama! A page-turning read!
We all understand this on a fundamental level. There are very few times when we’re just bantering with someone without any ulterior motives. That sounds bad but it isn’t. We are all built to care about our goals/wants/needs/frustrations a lot. And when we do things, we’re primarily motivated by what will serve our goals/wants/needs/frustrations. Be aware that your character would, too. That’s how to create a character, in a nutshell.
From moment to moment and scene to scene, make sure you map out their goals/wants/needs/frustrations and see what their motivation is at the beginning of the encounter. What do they want? What are they going to do to get it? Do they get their objective by the end of the scene? (Sometimes they will, but that’s boring… it’s better if they don’t and then they have to try something else, try another action, fall flat on their faces again… Tension! Drama! A page-turning read!) You will also want to work with the idea of interiority, which you can learn more about.
Character Development and Plot
And so, with a character who is fleshed out and has strong motivation, you can start to string together scenes and moments. As you go back through your work, make sure you know what’s operating below the surface, what’s important and at stake for each person. What each character is really doing in a scene.
If you have a lot of scenes of people hanging out, making small talk, not moving toward their goals, not caring about their wants or needs, not advancing away from their frustrations… you’re probably creating less tension than you could be. Go scene by scene, moment by moment. And always keep your character’s interests at the front of your mind. This way, you slowly start assembling next week’s topic: plot!
Want personalized help with what makes a great character for your story? Come to me for book editing services and we can dig into your protagonist together.
Wondering what’s the best time of year to query an agent or send a submission letter? You’re in luck! Erinn wrote in to me a little while ago to ask:
What’s a good time of year to query? I know the week between Christmas and New Years is terrible, since agents across the country are enjoying time with their families and avoiding their computers at all costs. Besides the holidays, is there a time that you get very busy? Is it a few months after NANOWRIMO? Or at 12:02 am on December 1st does your inbox get flooded? Should writers avoid flu season in case you get sick and you’re in “I hate life and everything about it” sort of mood? Are there any major holidays that fill you with joy, like Arbor Day, that someone might be more likely to get past the Publishing Gate Keeper?
The Best Time of Year to Query a Literary Agent Is…
Erinn’s is a charmingly-put question but one I think a lot of writers wonder about. There are two times of the year when I’d avoid sending queries if I was on the agent search. The first, as Erinn mentions, is the holiday season. Publishing mostly slumbers from Thanksgiving to New Year’s, so a lot of agents are using this time to catch up with work, read manuscripts and get all of our affairs for the upcoming year in order.
Plus, you know, we have to pop in at Mom and Dad’s, shovel some turkey in our gullets and figure out how to keep reading manuscripts over pumpkin pie. Queries tend to fall by the wayside during this time. As Erinn so astutely guesses, a lot of the queries coming in after 12:01 a.m. on December 1st will also be for NaNo novels. As I mentioned in my NaNoWriMo post earlier this month, a lot of NaNo novels are not finished come November 30th. They haven’t been revised yet.
So the people who query them around anyway are most likely going to get rejected. NaNoWriMo queries are usually the slushiest slush in the slush, so we tend to not prioritize those as highly on our holiday To Do list.
Avoid the Holidays, and January, and February, and August… Or Just Query When You Query
I’d add that you probably don’t want to query the first few weeks of January either. People are just getting into the swing of things. Agents are pitching a lot of projects that they maybe held off on pitching during the holidays. We’re doing lots of business. Queries usually drop off the To Do list here as well.
Finally, there’s a partially-true myth about publishing shutting down in the month of August. While some editors report working just as hard as ever in the late summer, it is usually true that not a lot of business gets done around that time. Agents are also using this lull to catch up and read manuscripts and get affairs in order, so queries are usually put off.
As for the rest of Erinn’s question… like whether you should take flu season into consideration or if there is a scientific formula for a good time to query, I say: don’t worry about it.
There Is No Perfect Time to Send a Query Letter
The dirty secret is: You’ll query when you query and then it’s out of your hands. The person you queried could break their arm the next day, or drink 15 shots of espresso and race through the slush immediately. There’s really no way to control a submission’s fate once you release it into the world. The best thing you can do for your query letter, is to polish, perfect and truly revise the hell out of the manuscript it’s pitching.
If you get way too into timing this, and you thrive on le control, you may as well avoid the second week of January (ALA Midwinter), the last week of January (SCBWI NYC), the last week of March (Bologna Children’s Rights Fair), the end of May (BEA), the end of June (ALA), the end of July (SCBWI LA), etc. etc. etc. I mean, we’re always going to be busy with one thing or another, so you really can’t predict an optimum time. Getting to the slush in a timely manner is our issue, not yours.
Let me be your publishing consultant. Let’s plan your next steps, put a rock solid submission strategy into place, and address all of your publishing questions. It’s okay if they’re neurotic. I promise.
When I give advice and say that a manuscript has to be amazing to get published, this is the first thing people usually say. Believe me, I’ve let myself think this plenty of times, usually when a fantastic manuscript from one of my clients gets rejected. (Yes, agents get rejected… We submit manuscripts to editors and they reject our submissions, too…)
But the simple fact of the matter is, there’s no accounting for taste. And there are a lot of readers out there. Publishers have to cater to specific audiences and specific interests. If a paranormal NASCAR romance novel isn’t for you, it very well could be for plenty of other people (in fact, the sad truth is, it’ll probably find more readers than your achingly beautiful literary masterpiece, but such is life). That doesn’t make the paranormal NASCAR romance crappy. It just means you have standards. (Just kidding!) And if the writing on a bestselling vampire series, let’s just say, cough, isn’t up to snuff, that’s probably because the idea was so commercial that it came first and the literary nature of the writing came second.
There’s a time for writers to be very aware of the marketplace. It’s when they’re reading analytically or researching comparative titles or getting to know what’s getting published today and what the trends are. There are other times, though, when a writer needs to shut the marketplace out, stop comparing themselves to other books and writers (many of who are more successful, simply because they’re further along in their careers… by the same token, though, all the pitfalls and struggles they’ve had aren’t exactly written on their cover flaps for all to read, so you never know) and focus on the work of writing. Because let’s face it, “But so many crappy things get published!” is a refrain for the bitter. It’s usually uttered after a rejection or a critique. And who wants to be bitter?
If you follow the logic of “But so many crappy things get published!” then… you’re saying that you want someone to publish your crappy thing? Because that’s what it sounds like: I know my manuscript needs work but so many crappy things get published so someone just publish this hot mess already so I can get the book deal and the millions of dollars and wah wah wah!!! Why would you want to publish something for the lowest common denominator? Just having a publicaton credit won’t change your life. Then you’ll have a book out — a crappy book, by your own admission — and you’ll have to worry about sales numbers. And if your first — crappy, let me remind you — book doesn’t sell, you won’t be able to interest anyone in a second one that might be better quality (the one you should’ve waited for and published first).
So stop getting impatient, stop chasing publication for publication’s sake, stop looking around and getting bitter, and produce the best, most polished, most anti-crappy manuscript you possibly can. How’s that for writing advice?
Here’s an email from Maria on behalf of her daughter, whose question boils down to this: “I wrote a book, now what?”
My 13 year old has just finished writing the rough draft of her first novel and is in the process of editing. Do we wait until she feels “finished” to send out query letters or should we do that now?
I Wrote a Book, Now What? Three Points to Consider
This question touches on three points, but the three points are related. The first point is knowing when the manuscript is ready to go out for agent consideration. I’m sure I’ll post more about this issue in many different contexts later, since “When is a manuscript finished?” is one of the biggest questions writers have. The second point is when to query an agent. The third point is teenage authors.
Point One: When is a Manuscript Finished?
Think about getting to a point when you’ve worked it so long and so much that you’re frustrated with it and never want to see it again. Then tack a couple more revisions on there. Then you might actually be ready. The answer to “When is a manuscript finished?” is when other people (who know what they’re talking about) have read it and ripped it apart and you’ve put it back together. At least twice. In my previous life as an aspiring author, I sent out manuscripts that I thought were ready. They weren’t and I collected a nice bouquet of rejections. You never truly know until you try, that’s true. But if you’re sending out of frustration or out of a lack of ideas for what more you could possibly do to make it better, that’s when you should ask trusted readers for feedback and revise again. Speed benefits nobody when you’re trying to finish a manuscript. You might as well take that time to really, really, really polish and perfect your submission.
Point Two: When Should You Query Agents?
Simple. If you’re working in fiction, you should query when everything is absolutely, positively done. Remember our original question? I wrote a book, now what? Don’t approach the “now what” until your book is fully baked. If it’s only half-finished and an agent wants to see it, a) you’ll have to get back to them and say “Uh, it’s not done yet” and b) it’ll force you, psychologically, to rush when you do try and finish, which is the worst possible thing you can do. Don’t query something that’s close to finished and then have an idea for a revision a minute after you send the manuscript to someone who requests it. Then you’ll a) be in an awkward position where you’re sending a revision to a literary agent, and b) it’ll force you, psychologically, to rush, which etc. etc. etc. Send queries only when it’s ready and never resort to the query letter follow up, better known as the Reassurance Query. Trusted readers (and NOT agents and editors) like a critique group or published, experienced writers should be your sounding board for all manuscript-related questions.
Part three: Teenage Authors
It’s a tough call. Some agents will flat-out refuse to work with teenage authors because that means working with their parents also and all the different legalities involved. A teen author publishing an opus book is rare but it has happened. The biggest issue with teen authors, in my opinion, is something that totally can’t be helped. It takes a whole lot of time and practice to become a good writer. Time is something teens haven’t had a whole lot of yet. So when you and your daughter send queries around, Maria, do understand that some agents will have prejudices against you automatically, if you choose to mention her age. If she’s a crazy prodigy, mentioning her age might be an asset. Otherwise, it probably isn’t the boasting-point you’re imagining. I’ve been shocked by the maturity and quality of exactly two teen’s submissions in my career. One mentioned her age in the query, the other didn’t. He only mentioned it later, when I happened to say, ironically, that his writing read like it was for an audience slightly older than YA. But that’s the exception, not the rule.
The great thing about being a 13 year-old who’s asking, “I wrote a book, now what?” is that with that kind of dedication — even if this first project doesn’t find a foothold in publishing, and it might not — she’s got nothing but time to keep writing and honing her craft. We should all be so lucky. 🙂
Hire me as your novel editor and I’ll give you the push you need to finish your manuscript.
Here’s one thing I want to get out of the way for all my readers, here and now: it’s easy to get published…after writing a great novel.
Let me repeat that: it’s easy to get published when you have an amazing project. It’s not the agents or the editors or the literary magazines or the critique groups or the writing programs keeping you back from publication. It’s all about the strength of your project and nothing more.
I mean no disrespect to all the writers who are struggling and discouraged and beaten down on their search for representation or publication. In fact, I salute you all. It’s not an easy road you’ve chosen but I understand the compulsion to keep slogging down it. What concerns me, though, is the tendency for writers to immerse themselves in the publishing end of things and jump into the search when their time might be better spent really solidifying their craft. Publishing will be here (for the foreseeable future, anyway, *gulp*) while you work on writing a great novel. Focus on that and agents and publishers will be waiting for you when you’re ready.
There’s Always a Market for Amazing Stories
Agents want amazing books. Editors are salivating to buy and publish amazing stories. If your writing is brilliant, your idea is unique, your hook a mix of the literary and the commercial, your character alive, your plot compelling — in other words, if your manuscript is like a lot of the published books out on shelves now — you will have no problem landing an agent and selling your work.
But it really has to be that good. And it takes nothing less.
So, it’s easy to get published once you’ve done the hard work of writing a great novel . It’s the getting ready that’s hard and dreary and time-consuming. It’s the getting ready part that makes people quit. But if your goal is publication through a traditional channel (and that’s not the case for every writer, some people write for themselves and that’s perfectly fine) and you pursue it doggedly and relentlessly, you’ll get closer and closer to being ready. When you’ve finally finished writing a great novel , the things that seemed hard before — getting an offer of representation, getting a book deal — will slide into place. Because you’ve done all the hard work and you’ve persevered and it’s finally your time. For some, of course, that time is years and years and years and years in the making. But every day that passes and you sit down at the computer, your writing grows stronger. And you get closer to being ready. If you’re not published yet, that means you’re not quite ready for “prime time.”
It’s All About the Manuscript
I also want to address something a few readers have asked about on the blog. I use this space to highlight pet peeves of mine and common mistakes I saw during my time as a literary agent. Most of the statements I make are rather general. There are, of course, exceptions to every rule. I could overlook a second-person rhetorical question query — something I hated as an agent — if the project itself blew me away. A writer in my slush could make every mistake in the book, break every rule, but the manuscript was all that mattered.
And if it’s ready, you bet there will be an agent ready to take it on.
Are you working on writing a great novel? My editing services will help you take your project to the next level.
This is the question I got the other week from Elan:
How do you feel about authors querying about a series? Is it important to mention that in the initial query letter, or is that something that can be discussed once an author/agent relationship is established? Let’s say the first book is complete but the others in the series are not.
Good question, Elan. This is something a lot of writers should be researching before they query because — if you’ve been under a rock for the last year or so and haven’t heard — the rules in publishing have changed a little bit since the economy tanked. This might not be my answer forever, but this is my answer right now.
Series have been snapped up left and right by the big houses in the recent past, ever since Harry Potter proved that you could keep the cash flowing for many, many books. A few years ago, it wasn’t uncommon to see two, three or even four-book deals right out of the gate, a healthy number of these going to debut authors. Fantasy, sci-fi and paranormal are three genres that lend themselves especially well to series and, if you asked the blogs a little while ago, they’d all say that writing “This project has strong series potential and I’m currently writing books two through five” in your query could very well be melodious to an agent’s ear.
Now houses are taking fewer risks. The average debut author is lucky if they can secure two books with their first contract. I was talking to an editor recently and she outlined the way her house has been approaching series: they buy the first book, maybe in a two-book deal but maybe as a stand-alone, release it, see how it does, and only then do they consider turning it into a series. If they do, they’ll commit through probably a trilogy (so two more books) or more. I like this model, maybe not from a bank account or a prestige standpoint but from an intellectual one. It’s cautious. It’s logical. It’s practical. It doesn’t assume the risk of a series right away, it makes the author and their debut earn the subsequent books. Intimidating thought, I know, but are you really in the writing gig for the easy money? 🙂 Didn’t think so.
This isn’t fun to hear for all the fantasy and paranormal and sci-fi writers who have planned seven-book story arcs. But it’s smart. Publishing can’t really be handing out four-book deals like candy anymore. It’s bad for the house because they’re spending a lot of money on untested talent and will have to compete in a very crowded fantasy/paranormal/sci-fi marketplace. It’s bad for the author, too, because the last thing you want people saying about you is: “Wow, poor writer, Publishing House gave her a four-book deal and the first book didn’t even sell that well. Now she’s stuck, her editor isn’t enthusiastic about the project anymore and the house lost a ton money. Bummer.”
It’ll be that much harder to get a new contract for future work from your publisher — why invest more in a product that doesn’t leave the shelves? — or attract a new house because everyone can see your dismal sales numbers. The conventional wisdom of “If a house pays more for a book or series, they’ll do more to promote it” isn’t necessarily true anymore. Big books and series still tank and, when they do, they tank big.
So, when you’re imagining a series in all its shiny, multi-book glory, the best thing you can do with the first book is make it a complete, stand-alone story. There’s definitely a pattern with series, in terms of what function each book serves. A trilogy, for example, will sometimes go like this:
Book One: set-up and background and initiation
Book Two: exploration and character development
Book Three: showdown!
But if you send an agent a book that’s all set-up and background info and initiation, it doesn’t stand alone. I’m going to say: “Well, that’s great, but what actually happens? This all seems like prologue…” There has to be a full and compelling plot, rich character development, a climax and a denouement for this manuscript, and it has to be satisfying, even if there are other books planned. And why wouldn’t you put all of your best work and your best effort into this first book? Don’t hold on to the good stuff for Book Six. You might never get there. If the market can only bear your debut, you should still feel good that you’ve created a wonderful story. Even if GRACELING didn’t have two other books attached to it, it would still have stood alone and been a perfect, utterly satisfying fantasy novel. That’s what it takes in today’s market.
I’d also warn unagented, unpublished writers away from developing an entire series and finishing all those manuscripts a) before querying and b) before landing a publishing contract for your first book(s). The most painful thing to see is seven completed series manuscripts that are gathering dust because the author couldn’t attract an agent for or sell the first one.
So when you query, do let me know if you’ve got a series in mind. But now, instead of hearing about how you’re working on Book Twenty-Nine, the following sentence would be music to my ears: “This project has strong series potential but this manuscript tells a complete tale and stands alone.*”